Watch Bruce Friedrich’s TED Talk on Plant-Based and Cell-Based Meat by Mary Allen - May 21, 2019: How can we fight climate change, mitigate the rise of antibiotic-resistant infections, and produce more food with fewer resources? Bruce Friedrich is cofounder and executive director of The Good Food Institute (GFI), an international nonprofit that is fostering a sustainable, healthy and just agricultural system through food innovation.

GFI Executive Director and 2019 TED Fellow Bruce Friedrich explores how plant-based and cell-based meat can solve some of our most pressing global challenges. About Bruce Friedrich’s TED Talk Bruce Friedrich is the co-founder and executive director of The Good Food Institute , which works to bring clean meat and plant-based alternatives to the forefront. Even though it had just three sessions, they were chock-full of compelling ideas and calls for action. TED Fellow Bruce Friedrich plans to compete with the meat industry on its own terms — by creating alternatives to conventional meat that taste the same or better and cost less. TED Blog TED Blog Tags > Bruce Friedrich Stories for "Bruce Friedrich" In Case You Missed It: Highlights from day 1 of TED2019 By Daryl Chen. None of them wants food waste or fecal contamination in the food supply. GFI Executive Director Bruce Friedrich Selected as 2019 TED Fellow by ... I’ve had the chance to talk about animal agriculture with countless people from around the world and have been struck by the similarity of their responses. Conventional meat production causes harm to our environment and presents risks to global health, but people aren't going to eat less meat unless we give them alternatives that cost the same (or less) and that taste the same (or better). It’s an extremely well argued, compelling book addressing topics relevant to all of us. None of them wants animals to be slaughtered. Get TED Talks recommended for you. Follow TED. — Bruce Friedrich (TED Talk: The next global agricultural revolution) Practical Ethics by Peter Singer This is a great book for someone who wants to consider how they could live a more ethical life or better understand some issues in applied ethics. on Apr 16, 2019 The theme of TED2019 is “Bigger than us,” and day 1 did not disappoint.

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